Andy from Kick Ass Bootcamp asked Primary Image to design and print these double-sided flyers to advertise his fitness business, based in Hockley, Essex.
We produced 500x double-sided A5 flyers, printed on 170gsm glossy paper, just in time for the busy January period when fitness instructors see a big rise in bookings!
The fitness flyers are designed to be bright and eye-catching, with a green colour scheme appropriate to the fitness and health sector. Andy provided all the wording, which we incorporated into the design.
A Facebook icon and link was also included, along with his contact details to ensure there’s a clear “call to action” for those wanting to join the bootcamp. Andy also wanted his introductory offer to be predominantly display on the front of the flyer.
170gsm is a good choice of paper for general-use flyers, which is slightly thicker and feels more premium than a typical fast food leaflet through your letterbox, but still relatively low cost to produce.
The bootcamp is based in Hockley, a village between Chelmsford and Southend-on-Sea. Andy offers personal training in a fast-paced 40 minute fitness session. This includes circuit training and martial arts techniques.
We’ve also produced print products for other health-related businesses, such as F&Y Luxurious Massage.
Mike is the founding director of Primary Image. He specialises in the WordPress website platform and speaks regularly at national web design conferences. Mike became a member (MCIPR) of the Chartered Institute of Public Relations in 2015. Outside of work, his interests include photography and politics.